Paper Works

∀ I love stumbling across various bits of Topps ephemera on my computer (or should I say cloud?). You can sometimes get a sense of how the company was promoting certain brands or distributing products.   Here's three different bits o'paper from a long time ago, recently rediscovered and sent to me by Jeff Shepherd. First up is an order form for a trade association that managed shipments for The National Association of Variety Stores.  This is quite similar in nature to a form used by the  Consolidated Merchants Syndicate. So 2,880 pieces (tabs in the vernacular) of Bazooka was $16.32 east of the Rockies and $17.28 out west, as long as you bought two cases minimum.  Pricing seems to be the same as wholesale for the time so the cost to a trade association was the same as that offered to any other jobber or wholesaler buyer.  NAVS  members each had their own exclusive territory, although non-members could have as many stores as they wanted of course. I wish the rest of the form was visible! Speaking of jobbers, Ventura County Tobacco Co. appears to be one; note the pricing for 1957 Football matches the Bazooka pricing above for the west coast (60% of retail).  Bazooka proper was the same price from two years earlier to boot: The handwritten calculations indicate the jobber was working out the "2% net" prompt payment discount. Finally, we get what looks like an "extension bonus" payment to Frank Howard. He seems to have preferred cash to merch! Stamping and mutilation (what, no folding?)-that's a long way from snapping two images on your phone to deposit a check!

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